B2B Lead Generation System For Local Service Businesses.

1, A New Website.

2, Reputation Management System ( RMS ).

3, Customer Relationship Management System (CRM ).

4, Software & Dedicated App.

5, Automation and Marketing Plan.

1, Build You A New Website With Fully Secured Domain & Hosting.

We will build you a new modern website featuring all your service's etc.

Goal
Your new website It will act as your store front address and work for you 24 hours a day. Displaying your latest projects if required and latest 5 star reviews that you will be starting to receive from google. It allows you to align with current best practice, integrate the latest marketing tools, strengthen your SEO and deliver a frictionless user experience.

Automations

Code for a chat widget so it is easy to contact your business. Code for a review widget that will showcase your latest google review. Web forms for enquiries and automated reply emails creating the speed to lead factor keeping potential leads warm.

Rowan has brought in Over £30k from his website alone in the first 5 Months of 2025 without implementing any of the system below.

raeroofing.co.uk

2, Implement A Reputation Management System ( RMS )

Implementing reputation management into your business isn’t just smart—it’s essential.

In today’s digital world, your online reviews are often the first impression potential customers have of your brand.

A strong reputation builds trust, drives more traffic, and directly increases conversions.

With a solid reputation management strategy, you can consistently generate 5-star reviews, respond to negative feedback before it spreads, and position your business as the obvious choice in your market.

Goal

Boost your businesses reputation and local SEO, helping you rank higher on Google and get found by more customers. Manage your businesses reputation proactively.

Automations

Connect your social media channels if required posting your latest 5 star reviews as they come in.

Connect your Google business profile to the software so we can easily send new review requests.

Connect links to your invoices, asking your customers to take a short survey about there experience after you have completed their work.

If they rate you well in the questions we ask them for a google review automatically and take them straight there. If they are unhappy we take them to an apology page where a member of your team is alerted to deal with this internally asap before it escalates into a bad review.

We will supply desk top QR Code so if required you can ask customers for a review while on site.

3, Build Out A Customer Relationship Management System ( CRM ) and Marketing Work Flow

Implementing a CRM (Customer Relationship Management) system in your business is one of the most impactful moves you can make to increase efficiency, close more deals, and improve customer satisfaction.

A CRM keeps all your leads, customers, conversations, and follow-ups organized in one place—so nothing slips through the cracks.

It helps you track where each prospect is in the sales process, automate follow-ups, and personalize communication at scale.

This means faster response times, better relationships, and higher conversion rates.

Instead of juggling spreadsheets, sticky notes, or scattered messages, a CRM gives you total visibility and control over your pipeline—so you can focus on what really matters: growing your business.

Goal

Keep all your customers in one place existing and potential. Easily keep in touch marketing new products/idea and seasonal greetings throughout the year.

Keep them organised using smart lists and tags ( all will be explained ). Market to potential new and existing customers. Like they say the money is in the list.

4, Software & Dedicated App

You will login to the software on your computer via our website this is where contacts will be added.

You will also have a dedicated app on smart devices so you and members of staff if required can make contact with potential clients on the go, ensuring the speed to lead factor ( stats show a one minute response time can increase conversions by up to 400% ) not a stat to be ignored.

Goal

As many as possible communications in one place delivering speed and easy of use to land sales.

5, Automations and Marketing Plan

We will build you out a workflow/email campaign system that sends out weekly for 12 months nurturing cold contacts, you or a member of staff can search Google , create new contacts and add a tag and we do the rest by sending strategically designed emails about your brand and products/services.

We also will build out seasons greetings emails that will be delivered to your existing customers throughout the year keeping them firmly in your mind.

Goal

An easy to use front end marketing strategy. To send offers and marketing materials to your customers and prospect.

In Conclusion.

In short you will have an active B2B lead generation plan nurturing and bringing in new business on the front end and then automatically building your business reputation on the back end.

We can reactivate any old customer lists too and you can start marketing to them straight away.

When set up all the above will work seamlessly together.

You will add potential customers in at the front end and the rest will work on auto-pilot.

We will need to work together on certain parts of the plan so you can connect Google business profile and social media channels. We will work together one step at a time and nothing will be daunting or overwhelming. We will always be by your side.

Goal

Create a well oiled marketing machine for your business.

I hope this is helpful and we can help you get many new customers and do so for many years to come.